J. Rose Gin

Congratulations to TricorBraun for winning the 2024 Bernard M. Seid Best of Show Award with the pharmacy-style bottle for J. Rose Gin.

TricorBraun sourced a 100% recyclable glass, pharmacy-style bottle for the rollout of J. Rose Gin. The company was looking for a spirits bottle with a unique design as the canvas for famous Italian artist Milo Manara’s specially designed imagery.

The material surface of the labels enhances each design giving it an effect similar to that of the ancient frescoes. In fact, the label is obtained thanks to a mixture of precious raw materials such as carrara marble and Roman travertine — materials with which the most important works in the history of Italian art have been made, such as Michelangelo’s David, Love and Psyche of Canova, and the Colosseum. These raw materials are totally recyclable and were obtained from the waste of marble blocks from the quarries in Versilia.

The cap is made of natural wood and is the basis for the stainless steel dagger, inserted inside it. This dagger is the symbol of the brand that has made the brand recognizable even from its shadow. The knife can be removed by consumers and used as a keychain ornament.

The end result of the J. Rose Gin bottle is a beautifully shaped and decorated bottle that stands out in a crowded gin market.